2019 NBA Finals Game 1 now most-watched hoops broadcast of all time in Canada

Toronto’s historic playoff run continues with yet another record audience tuning in for Raptors-Warriors All of Toronto is caught up in a wave of Raptors hoopla, and the TV ratings for last night’s Game 1 of the NBA Finals confirm what you probably suspected: The rest of the country is equally invested! A heck of a lot of people were watching last night: 7.4 million Canadians tuned in to watch the Raptors take on — and defeat! — the defending champion Golden State Warriors:

Another @Raptors win, another broadcast record!Last night’s Game 1 of the #NBAFinals on @Sportsnet reached 7.4M Canadians and captured an average audience of 3.3M viewers, making it the most-watched #NBA game ever in Canada #WeTheNorth pic.twitter.com/8PMIZZvJWA— Sportsnet PR (@SportsnetPR) May 31, 2019

7.4 million! We’re approaching one-quarter of the country’s entire population, here! On average, 3.3 million people were watching the game, and as the clock ticked down at 11:35 p.m. and the Raptors celebrated their first-ever Finals win, 4.1 million Canadians were watching.
Now, if this story seems to familiar to you, that’s because… it is! This is at least the third time the Raptors have set a television viewing record in Canada, first with Raptors-76 …

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Author: Josh Kern / Raptors HQ

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